Velva Sheen
The American sportswear brand Velva Sheen was founded in Cincinnati in 1932. The sportswear specialist focuses on the perfect production of sweatshirts and t-shirts for American college and high school sports teams, but also produces for the military. The company has maintained its tradition of producing in the US and using American-grown cotton only. Steve McQueen and Muhammad Ali were both fans of this extremely comfortable, extremely hardwearing sports clothing.